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Guide to the Mobile Web

The mobile web is here. Right now! Learn how to market your business on the mobile web. Stay ahead of your competitors!

Guide to the Mobile Web
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About the Course
This class is based on the book, The Bootstrapper's Guide to the Mobile Web; and hosted by the book's author, Deltina Hay.Topics covered include:- What is the Mobile Web - Why you need a Mobile Website - Mobile Website Solutions - Mobile Website Issues - An Introduction to Mobile Apps - Mobile App Solutions - Mobile App Issues - Other Mobile Marketing Tactics The Bootstrapper's Guide to the Mobile Web - published by Quill Driver Books - can be found wherever print books or e-books are sold and at http://TheBootstrappersGuide.com.Course Goals and Objectives:- By the end of this course you will have a good understanding of the main topics of mobile marketing.- This course will help you plan the best mobile website solution for your business.- By the end of this course you will understand the issues that should be addressed when planning a mobile website.- This course will help you decide whether you need a mobile app, and help you find the right mobile app solution.- This course introduces you to mobile marketing tactics you can use to promote any product or business.Audience:- Business owners, entrepreneurs, solopreneurs- Marketing and PR professionals- Web designers and developers- Social media strategists- Inbound and Internet marketing specialists
About the Author
Deltina Hay
Deltina Hay is the author of three books on social media, the mobile web, and search optimization. She developed the graduate, social media certificate program for Drury University; and her first book, The Social Media Survival Guide, is used as a text in colleges and universities, worldwide. She has been programming or developing for the Web for over 30 years. Her graduate education includes computer science, applied mathematics, numerical analysis, fluid dynamics, nonlinear dynamics, and psychology. Deltina is a life-long learner who loves to share her diverse knowledge. Her teaching style has been described as straightforward, comprehensive, hands-on, and real-world. Her students refer to her as: a social media powerhouse, a social media guru, and even a social media Jedi.
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Duration:  1 hours 21 minutes
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