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Social Media Integration Essentials

Learn how to integrate and automate your social media presence while learning social media management tools.

Social Media Integration Essentials
About the Course
The ability to share, connect, embed, and otherwise integrate social media content is one of the things that makes social media marketing so powerful.

You spend a lot of time generating great content for your online presence, make sure it gets as much exposure as possible by planning an efficient social media integration plan.

And save even more time by streamlining your social media tasks using automation tactics and tools.

There are many methods by which you can accomplish integration and automation, and an equal number of ways you can mess them up!

Social Media Integration Essentials outlines the different methods of integrating and automating your social media presence using best practices, while addressing common problems.

The course helps you build a well-oiled social media machine from your existing strategy, and helps you find the best integration methods and automation tools to accomplish your online marketing goals.

It is recommended that the Social Media Widgets Essentials course is taken before this course.

Topics include:

Sharing, integration, and embedding methods for YouTube videos and Flickr images
Integration methods used in media sharing communities like Pinterest and SlideShare
Recap of integration methods covered in the Social Media Widgets Essentials course
Overview of integration and automation methods such as connecting accounts
Overview of social media management tools like HootSuite
Using HootSuite for connecting social media accounts and blog posts, and for scheduling and automating updates
Planning your integration and automation methods and creating a social media integration plan

Social Media Integration Plan worksheet included!
About the Author
Deltina Hay
Deltina Hay is the author of three books on social media, the mobile web, and search optimization. She developed the graduate, social media certificate program for Drury University; and her first book, The Social Media Survival Guide, is used as a text in colleges and universities, worldwide. She has been programming or developing for the Web for over 30 years. Her graduate education includes computer science, applied mathematics, numerical analysis, fluid dynamics, nonlinear dynamics, and psychology. Deltina is a life-long learner who loves to share her diverse knowledge. Her teaching style has been described as straightforward, comprehensive, hands-on, and real-world. Her students refer to her as: a social media powerhouse, a social media guru, and even a social media Jedi.
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Duration:  1 hours 17 minutes
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